Support Domestic Cultural Development

Supporting Creativity · Expanding Reach · Bringing Culture into Everyday Life

UVB is actively engaged in supporting the development of domestic culture. The Company contributes to artistic creation by local performance groups, cultural organizations, and individual artists; supports audiovisual production and broadcast; and participates in cultural and arts events and reading activities. Through these initiatives, UVB seeks to promote the growth of Taiwan's cultural and creative industries while encouraging broader public participation in arts and reading.

NT$5,020,0002025 Investment in Cultural Development
12 InitiativesCultural Development Programs and Activities

01 Performing Arts|02 Audiovisual Content|03 Arts & Reading

01

Supporting Performing Arts and Artistic CreationSupporting domestic performing arts and cultural activities while expanding access for families and the wider public

Supporting Family Theater and Bringing Taiwanese Literature into Children's Lives

June 2025 | Investment: NT$130,000 | A Family Musical by A-Nee-Gu Theater Company

A-Nee-Gu Theater centers its creative work on adapting Taiwanese literature, transforming literary stories into original family musicals and promoting cultural accessibility through theater education for children and families. Through resource support, the Company contributes to the development of domestic family theater and encourages families to experience the performing arts together.

Supporting Family Theater and Bringing Taiwanese Literature into Children's Lives

Participating in Taipei Fashion Week to Support Taiwan's Fashion Culture

March 2025 | Investment: NT$54,000

The Company participated in 2025 Taipei Fashion Week, contributing corporate resources to support Taiwan's fashion, design, and cultural and creative industries and to showcase the creativity and vitality of Taiwan's fashion culture.

Participating in Taipei Fashion Week to Support Taiwan's Fashion Culture

2025 Year of the Snake e-Bao Lantern Project: Bringing Cultural Creativity into Festive Life

February 2025 | Investment: NT$159,000

By combining our brand character with festive culture, the initiative promotes cultural creativity in an accessible and engaging way, creating stronger connections between traditional celebrations and everyday life.

2025 Year of the Snake e-Bao Lantern Project

Participating in the Dajia Mazu Pilgrimage to Support Local Folk Culture

April 2025 | Investment: NT$330,000 | Folk Festival—Dajia Mazu Pilgrimage Procession Float

By participating in one of Taiwan's major local folk-cultural events, the Company contributes corporate resources to support the continuation of traditional folk culture and encourage public participation.

Participating in the Dajia Mazu Pilgrimage to Support Local Folk Culture
02

Supporting Audiovisual Content Production and BroadcastCombining eye-care expertise with diverse media formats to broaden the reach of knowledge and content

Promoting Eye Health Knowledge through Diverse Audiovisual Content

February–December 2025 | Audiovisual Production and Broadcast

In 2025, the Company invested in the production and broadcast of eye-health content, covering topics such as cataract surgery, vision correction education, and general eye-health knowledge. Audiovisual formats were used to make professional information easier for the public to understand and access. The Company also invested in domestic social-media comic content, using visual storytelling and social platforms to broaden communication channels.

  • NT$1,082,000Health Education on Cataract Surgery and Vision Correction
  • NT$862,000Eye Health Education
  • NT$600,000Domestic Social Media Comic Production
Health education videos on cataract surgery, vision correction and eye healthDomestic social media comic production

Bringing Professional Knowledge into Everyday Life through Short-Form Video

January–December 2025 | 2025 Universal Optical Short Video Campaign | Investment: NT$960,000

Frontline professionals participated in content production, communicating eye-health and optometry knowledge in an approachable, everyday format and enabling professional content to reach a broader audience through digital platforms.

  • 69Videos
  • 2,330,000Views
  • 10,000Likes
  • 5,000Interactions
  • 38Optometrists
Universal Optical Short Video Campaign

Expanding Content Reach through Public-Space Digital Displays

May 2025 | Investment: NT$400,000 | 2025 TAIPEI 101 RUN UP—Audio-visual Rotation on the Video Wall

The Company participated in the 2025 TAIPEI 101 RUN UP, using audio-visual rotation on the video wall to broaden content exposure and create more opportunities for event participants and visitors to engage with the visual content.

2025 TAIPEI 101 RUN UP
03

Promoting Arts Participation and ReadingBringing culture and learning into schools and homes through rural reading and family arts experiences

Planting the Seeds of Reading—Charitable Book Donations to Elementary Schools in Remote Areas

May 2025 | Investment: NT$173,000 | Global Views–CommonWealth Publishing Education Foundation

The Company partnered with the Global Views–CommonWealth Publishing Education Foundation on the “Planting the Seeds of Reading—Charitable Book Donations to Elementary Schools in Remote Areas” program, bringing domestically published reading materials and sustainability education resources to remote-area schools in Chiayi. The initiative helps students develop reading habits and broaden their learning horizons. One-year subscriptions to Future Youth were donated to 35 classes across 12 elementary schools in remote areas of Chiayi, while one-year subscriptions to Future Kids were provided to three classes at Shanmei Elementary School. SDGs-themed book boxes were also donated to 13 elementary schools in remote areas.

  • 13Rural Elementary Schools Received SDGs Book Boxes
  • 221SDGs Books
  • 38One-Year Children’s/Youth Magazine Subscriptions
Planting the Seeds of Reading

Supporting Family Reading and Extending Learning into the Home

April 2025 | Investment: NT$110,000 | Future Family Learning Platform—Global Views/CommonWealth Publishing

The Company participated in the Future Family Learning Platform of Global Views/CommonWealth Publishing, supporting family education and reading promotion. The initiative extends reading from schools into family life and encourages children to develop habits of continuous learning and active exploration.

Supporting Family Reading and Extending Learning into the Home

Supporting Classical Music for Children and Making the Arts Part of Everyday Life

July 11–13, 2025 | Taiwan Traditional Theatre Center | Investment: NT$160,000

The Company supported the 2025 Children’s Classical Music Festival, encouraging children and families to experience the performing arts. The festival featured Taiwanese musicians and performing groups through classical concerts and outdoor family activities. Universal Optical and Universal Eye Center also joined the outdoor program, where mascot “e-Bao” shared eye care knowledge with families, combining the Company’s eye care expertise with arts participation.

Supporting Classical Music for Children and Making the Arts Part of Everyday Life